The new EQS features steer-by-wire technology that transforms the interaction between the driver and vehicle with “precise, intuitive and effortless steering”, Mercedes‑Benz said, and which will support automated steering and future autonomous functions. It is the first production vehicle from a German auto maker with this technology.

The new steering feel benefits driving dynamics, maneuvering and parking. With steer-by-wire, the steering effort required from the driver can be further reduced and the driver no longer needs to adjust their grip on the steering wheel when turning. Vibrations caused by uneven road surfaces, which were previously transmitted to the driver via the steering wheel, can now be eliminated.

Continue reading Mercedes‑Benz adds steer-by-wire to EQS at ADAS & Autonomous Vehicle International.

Harman has unveiled Ready Ride, an end-to-end connectivity platform designed specifically for motorcycles and scooters. The platform combines a scalable telematics control unit (TCU), software stack, cellular connectivity and an OEM backend, enabling over-the-air updates and premium connected features for riders.

Ready Ride is built to meet the rugged demands of the two-wheeler market, with IP69-certified sealing, shock- and vibration-tested components and mounting options optimized for tight vehicle envelopes. The platform supports Advanced Ride Assistance Systems, includes crash and tip-over detection and is eCall ready, and remote vehicle security capabilities such as theft alerts and immobilization.

Less than 5% of motorcycles globally currently feature telematics, despite increasing demand for navigation, safety and connectivity services.

Continue reading Harman launches Ready Ride connectivity platform for two-wheelers at ADAS & Autonomous Vehicle International.

Mercedes-Benz has revealed the Vision Iconic show car, a concept that bridges the past and future, delivering an “opulent yet timeless presence”.

“Vision Iconic embodies our vision for the future of mobility. With groundbreaking innovations such as neuromorphic computing, steer-by-wire, solar paint and Level 4 highly automated driving, along with state-of-the-art technology, we are setting new standards for the electric and digital age. This beautiful vehicle is a testament to our commitment to making the mobility of tomorrow a reality today,” said Markus Schäfer, member of the board of management and chief technology officer, development and procurement, at Mercedes‑Benz Group.

Continue reading Art deco meets AI in Mercedes-Benz’s Level 4 Vision Iconic concept at ADAS & Autonomous Vehicle International.

General Motors has announced it plans to launch conversational AI via Google Gemini in 2026 and eyes-off driving in 2028 as it focuses on an intelligent and AI-driven future.

Eyes-off driving

The company plans to bring eyes-off driving to market in 2028, debuting on the Cadillac Escalade IQ electric SUV.

GM says its combination of advanced technology, large-scale deployment and proven safety systems from Super Cruise provides the foundation for the next phase of personal autonomy. The company has mapped 600,000 miles of hands-free roads across North America, with customers logging 700 million miles using Super Cruise without a reported crash linked to the system.

Continue reading GM to launch eyes-off driving and conversational AI at ADAS & Autonomous Vehicle International.

Continental’s Automotive group sector has made its debut as independent company Aumovio, which pools together Continental’s consolidated automotive expertise into a technology and electronics company.

“We have bundled our unique expertise into one company that is focused on key technologies. Together with our customers, we can now shape the future of mobility and create value in a more focused way,” says Philipp von Hirschheydt, CEO of Aumovio.

Advances in autonomous driving

Aumovio will offer various technologies for software-defined vehicles (SDVs) to enable assisted, automated and autonomous driving.

Aumovio’s scalable, modular system, Xelve, is one such technology.

Continue reading Continental debuts rebranded automotive division Aumovio at ADAS & Autonomous Vehicle International.

Motive, the AI-powered integrated operations platform, has announced the global launch of Positive Driving, an AI model that automatically identifies positive driver behaviors, such as quickly reacting to obstacles to avoid collisions or creating a safe following distance when cut off by another vehicle. By automatically surfacing these moments in real time, insights from Positive Driving enable managers to lead coaching sessions with recognition, foster a more motivating safety culture and reduce accidents and turnover.

Motive enables the acknowledgement of positive driving moments in real time. With AI-powered recognition, companies can create a more engaged workforce, which, Motive says, results in an average of 64% fewer safety incidents and 43% lower turnover.

Continue reading Motive launches Positive Driving AI to recognize safe driver behavior and improve fleet safety at ADAS & Autonomous Vehicle International.

Harman, a subsidiary of Samsung Electronics Co., has launched Ready Aware – a vehicle-to-cloud software service that provides in-vehicle contextual alerts at the right time to enhance a driver’s situational awareness at intersections and around a variety of road hazards. Robust, scalable and secure, Ready Aware is available to OEMs for both new production and existing connected vehicles in North America, Europe and India. 

‘Sight beyond sight’ situational awareness 
Ready Aware’s accurate digital approach ensures drivers receive precise, relevant and near real-time contextual insights for improved situational awareness at intersections and a variety of road hazards. Ready Aware supports more than 15 use cases, alerting drivers to potential hazards including objects on the road and stationary vehicles.

Continue reading Vehicle-to-network (V2N) tool from Harman provides real-time contextual insights for safer driving at ADAS & Autonomous Vehicle International.

Intellias, a global engineering and consulting partner to automotive OEMs and Tier 1 solution providers, has partnered with electric mobility technology specialist Zeekr to further develop its software engineering capabilities in Europe.

To enable this partnership, Intellias has established a new software R&D hub in Krakow, Poland. Zeekr is working to transform the automotive experience through digitalization and customer co-creation, developing vehicles that adapt to user needs, anticipate preferences, and evolve with technological advancements. Through a focus on location-based services, intuitive AI-powered voice control and a cloud-enabled infotainment ecosystem, Zeekr aims to deliver personalized digital experiences for its customers.

Continue reading Zeekr partners with Intellias to expand software engineering team in Europe at ADAS & Autonomous Vehicle International.

The sixth biennial ASAM International Conference was held in Munich, Germany, on December 4-5, 2024, and delved into the future of automotive engineering and how standards facilitate interoperability, data exchange and toolchain integration, thereby improving processes and providing value.

For this year’s program, ASAM (Association for Standardization of Automation and Measuring Systems) expanded the scope beyond ADAS/AD to address a wider range of ASAM standards, exploring topics ranging from early-stage development to real-time interaction during operation, encompassing critical aspects such as over-the-air (OTA) updates and diagnostics.

The House of Communication in Munich hosted the conference and provided a suitable backdrop for discussions, embodying the association’s commitment to innovation and collaboration.

Continue reading ASAM International Conference 2024 focuses on accelerating engineering for mobility at ADAS & Autonomous Vehicle International.

Ceres Holographics, which provides transparent displays for augmented reality applications, has unveiled what it says is the world’s first in-plane heads-up display (HUD) that integrates multiple transparent displays onto a single windshield, achieving the industry’s largest field of view.

Each HUD is customized for the intended viewer. Each separate display areas measures up to 400mm by 300mm and contains a specifically programmed holographic optical element (HOE).

By using holography and precise manipulation of light, the system can ensure that information is visible only to the designated user, for greater safety and comfort while driving.

The solution, which was demonstrated at the Driving Vision News Interior Workshop in Cologne on April 23-24 , can be replicated in volume using Ceres’s HoloFlekt manufacturing machinery. 

Continue reading Ceres Holographics integrates multiple HUDs in single windshield at ADAS & Autonomous Vehicle International.