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Business

Report reveals growing interest in AVs in the US

Helen NormanBy Helen NormanOctober 25, 20191 Min Read
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A recent study into AVs in the US by Adobe Analytics has revealed that 40% of Americans are now considering buying self-driving vehicles. 

The study, which surveyed 1,040 American adults over the age of 18, found that participants are now considering buying an AV as the idea of working or relaxing while the car drives itself appeals to them. 

The report also revealed that many US drivers are already considering buying vehicles with self-driving features. The survey found that 35% of people currently factor whether a car has self-driving features into their buying decision. 

According to the study, 49% of people said that the main activity they want to do while their AV drives itself is eat or drink. Respondents also said that they would use their time to make phonecalls (47%), work (36%), read (33%) and sleep (30%). These figures provide good indicators to AV manufacturers when developing the interior setup of their vehicles. 

The survey also found that millennials are the most accepting of connected vehicles, as drivers in this age group want to enjoy more leisurely activities while traveling, such as watching their favorite TV show.  

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