Amazon invests in self-driving startup Aurora

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Amazon has invested in autonomous technology startup Aurora, which managed to secure over US$530m in Series B funding.

The online retailer has long been interested in autonomous solutions for its delivery services including trialling everything from drones to self-driving sidewalk robot vehicles, and it is clear the company is not wanting to be left behind in the world of passenger cars.

Aurora, which was started in 2016 by former Google self-driving car chief Chris Urmson, secured funding from not only Amazon but also a number of investors including Sequoia Capital. It is not known how much of the investment came from Amazon.

Partnering with Aurora and its technology provides Amazon with the potential to use self-driving technology for delivery and last-mile solutions for goods transported by road, and potentially haul goods long distances on highways.

“Automated vehicles will move people and goods more safely, inexpensively, and efficiently throughout the world’s cities. Aurora is building the self-driving technology that enables this revolution: the Aurora Driver. Achieving a goal this ambitious requires long-term dedication, experience, and resources,” Aurora announced in a press release.

“We’re excited to announce that Aurora has secured over US$530m in Series B financing led by Sequoia. This funding and partnership will accelerate our mission of delivering the benefits of self-driving technology safely, quickly, and broadly.”

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As editor of four magazines at UKi Media & Events James brings over a decade of writing about, and obsessing over, technology and cars to Automotive Interiors World, Stadia, Winter Sports Technology International and Auditoria. Responsible for commissioning, writing and editing each issue he’s covered the best (and worst) from around the industry on a continual search to feature the latest innovation or talking point on the next cover.




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