Meridian rebrands as Zenzic

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Meridian, a company set up in 2017 as a partnership between government and industry to further AV development in the UK, has announced it has changed its name to Zenzic. Its mission and projects stay the same.

Meridian was originally set up as a partnership between the Centre for Connected and Autonomous Vehicles, the Automotive Council and the Advanced Propulsion Centre. Its aim is to provide technical and financial support to AV startups and established companies to boost the testing, development and adoption of CAVs in the UK.

Through this arrangement, Zenzic is channeling £200m (US$262m) into connected and self-driving vehicle testing and development in the UK. The goal is to secure the UK’s position as the leader for the self-driving future.

To this end, it will launch its ‘UK Roadmap to 2030’ later this year. This will outline the steps industry, government and academia need to take across safety, cybersecurity, people and infrastructure to prepare for the future of connected and automated mobility.

Zenzic will be exhibiting at Autonomous Vehicle Technology Expo 2019 in Stuttgart, Germany, on May 21, 22, 23, while its director of technology and innovation, Richard Porter, will be chairing a panel discussion at the Autonomous Vehicle Test & Development Symposium Europe titled ‘Driving adoption at scale – essential activities to 2030’.

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